How excited was I, when I was contacted by Elle Daftarian (event planner / dessert maker / mom extraordinaire) to do a portrait session on location at her new bakery.

I was even more thrilled to find out that the images would be used for the cover story of Persian Tribune Magazine! I went to the gorgeous little shop at Broadview and Queen and was instantly taken in. Elle has an eye for beauty that I won't attempt to describe in words - just take a look for yourself.

I photographed the adorable party for Elle's daughter's first communion. It was great to meet her team again and witness their creativity in action, which apparently involves a lot of joking around and a substantial intake of baked goods... Here are the images from our day:

Click here to see more of Elle Daftarian's beautiful sweets, at Sophia's fabulous First Communion party!

One of the most incredible parts of my work is having the opportunity to meet interesting and inspiring people from all walks of life. Jamie contacted me because she needed high quality, natural looking portraits to represent herself; she was running for election in a national campaign to be the Canadian Institute of Planners (CIP) National Student Representative. We met at her apartment in Toronto's Annex neighbourhood and spent an hour talking and laughing. The photos below are the result.

Not only did Jamie win the campaign, but she has recently been profiled on York University's planning blog as an outstanding student, researcher, innovator, and community member. Jamie you rock!!

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Jamie's shoot demonstrates the versatility of a simple portrait session - she can choose the smile that represents her best and use these images for any type of profile - work, school, or personal. Although Jamie has used different pictures for the campaign, Twitter, LinkedIn and Facebook, they all tie together in their similar style, making her face memorable and familiar to everyone who comes across her work.